SERVICES

サービス

Yahoo! Shopping Operations for Global Brands.

Continue to Increase Value

PR Option bid management, LINE-driven retention, daily reporting, and event-day execution on Yahoo! Shopping — Japan's second-largest marketplace and the channel global agencies skip.

The reality of this channel

Long-form (~600 words) educational content for this service will be added by the content team.

Scope of work

Scope of work
AreaWhat we do
Storefront operationsDaily SKU monitoring, inventory sync, price testing
PR Option (paid placement)Bid restructuring by ROAS tier, keyword expansion
RetentionCRM-style email and LINE retention loops with CS team
Event-day execution5-no-tsuku-bi, sundays, PayPay-day pacing
ReportingWeekly P&L, monthly QBR

Related case study

Health & SupplementsYahoo! Shopping

4.0×

monthly revenue

Doubled monthly revenue YoY on Yahoo! Shopping while expanding ad spend efficiency — a category with notoriously thin margins where most operators stagnate.

Read the full story →

Frequently asked

  • Often yes. The buyer overlap is lower than expected and Yahoo!'s demographic skews older with higher repeat-purchase rates.

Get a free 45-minute audit of your Japan storefronts.

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